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How does Google Search work?

Sunday, July 11th, 2010

Ever wondered how Google Search works? We found this great graphic that really does a nice job explaining it. Best part of all of it is that all of this below is done in less than a second, 300 million times per day, generating  over $20 Billion a year for Google. Nice.

howdoesgooglesearchwork

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Posted in Just kinda cool, Search Engine Rankings, Websites | No Comments »

Getting the best out of your Googling

Wednesday, July 7th, 2010

How often do you cruise past the third Gooooogle o? For many of us, we expect to find what we’re seeking on the first or second page of the search results or we’re re-phrase our search and keep scouring. Use these simple shortcuts to produce better results for your searches.

Narrow down your search
When searching for information that may get clogged with the same term but a different item or category, place a hyphen (as a minus sign) before the term you want to exclude and Google will omit the pages with those words. Be sure to type a space before and not after hyphen.
Example: Coffee –Starbucks –Dunkin Donuts

Use file names
Google will only retrieve relevant files if you request specific file types. For Excel, PowerPoint and PDFs, this is a great trick (filetype: xls, ppt, pdf)
Example: Maytag washer manual filetype: pdf 


Where did I see that again?
You may have forgotten to bookmark that great dress you saw while shopping online. Now you’re ready to spluge and you can’t recall which site it was on. Use intitle: “Theory dress” in your search. This will seek the term in the title bar of Web pages – don’t use a space between the colon and quotation marks for the phrase.
Example: intitle:“Theory Dress”

Clean it up
You may be interested in diets but goodness knows that you’re not interested in 345 new fad diets to lose that extra 5 pounds. Use quotation marks around the phrase and eliminate relative information that you’re not interested in finding.
Example: “raw food diet”

Simple tricks such as these can decrease time spent and increase the amount of relative results in your daily searches; make a habit of using these shortcuts and become the go-to info resource in your office!

1_google_logo1

Posted in Stats, Websites | No Comments »

New client website is live!

Monday, June 28th, 2010

Century House, a boutique for the 21st century woman, in Glendale has a brand new website created by Tarte Advertising, Inc! A special thank you to our illustrator Kevin Johnson for his wonderful work on the site.

ch_web

Posted in Tarte Advertising, Websites | No Comments »

Airport Commercial Plaza + Storage website now live!

Thursday, June 17th, 2010

Tarte is proud to present one of our newly completed client websites. Airport Commercial Plaza + Storage was facing fierce competition among other storage facilities in the Rifle, Colorado area outside of Aspen. Located in a transient town, the owner felt that he was losing business from a lack of web presence.

Their new website is robust and informative, providing a user-friendly downloaded inventory sheet, tips, discounts and more. Potential customers may consult testimonials and a detailed map to gain information without needing to call. The contact page allows current customers to change their address or ask billing questions.

The client has given much kudos for the design and functionality of the fresh new site. Their customers have been thrilled with the ease of access and readily available information that was not provided on their previous site.

Old website:

airport_old_web2
New website:

airport_new_web

Looking to improve your company’s website and make a splash in your market?
Contact Tarte Advertising, Inc. at info@hellotarte.com.

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Posted in Tarte Advertising, Websites | No Comments »

Guest Post from Websites By Kristen

Wednesday, January 13th, 2010

We have been working with Websites By Kristen for over 3 years now & truly have enjoyed building a great relationship with the company. They are fast, experienced, smart and we just work really well together. Yesterday, Websites By Kristen posted a blog entry that I found to not only be one filled with great advice, but also one that made me laugh out loud - several times. Check out the entry below and be prepared to have a good giggle.

Top 10 Things I HATE To Put in A Website

Lets face it, there’s a lot of ugly websites out there. The Oatmeal published one of my favorite articles about the life of a web designer which can be found here: http://theoatmeal.com/comics/design_hell. There is a fine balance between doing what you know is best as a professional web designer and doing what your client wants in order to please them.

Most of the time you can come to a happy medium, but sometimes you just have to give in and do what the client’s wallet wants or risk not getting paid for your work. I definitely have several websites I have completed that I feel are not worthy of my portfolio because my client butchered a really good design with crazy web crap. So here’s a fun little list of the top 10 things I HATE to put in a website.

1. Animated Gifs. These were cool in 1992 on a personal geocities website… not in 2010 on a professionally designed business website. I would rather fire myself from a job than have 60 dancing bananas all over a website I designed.

120px-Banana_Man120px-Banana_Man120px-Banana_Man120px-Banana_Man120px-Banana_Man120px-Banana_Man120px-Banana_Man… kill me now…

2. Scrolling marquee text. People hate to read, so why would you want to force them to read MOVING TEXT!! So counterproductive….
Websites by Kristen does not condone the use of scrolling marquee’s. Make it stop!!!!

3. Large font size… I’m sorry, but most people can read 12-14 point font. Just because you are blind and can’t read your own website doesn’t mean the rest of the world can’t. That’s why they make accessibility tools in your browser.

Your body text font should not be this big! If you think it should, get some glasses!

Read the last of the list by clicking here. Thank you Kristen Kirby for this post!

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Posted in Audrey Keyes, Guest Blogger, Websites | 1 Comment »

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