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Archive for the ‘Websites’ Category
Wednesday, January 25th, 2012
Most recently, we’ve had the great pleasure to complete a website for a new client. Check it out here:
Sales Genesis, a marketing, lead generation and sales firm based here in Cincinnati, came to Tarte with the opportunity to create their online identity, and of course, we were more than happy to oblige.
Sales Genesis helps businesses find new opportunities, drive sales and increase revenue by providing marketing, lead generation, and sales support all in once place. Their sole purpose is to enable their customers to close new business in a fast and effective manner.
Tarte designed a simple, easy to navigate website for Sales Genesis that conveys their purpose through case studies and a thorough service breakdown.
Tags: design, website Posted in Jen Casperson, Tarte Advertising, Websites | No Comments »
Friday, January 20th, 2012

Banana Republic is unveiling a special program aimed at helping those in the military find civilian employment, including a special 50% off promotion for service members and their families, and resume-writing and wardrobe workshops around the country. Called “Our Duty to You,” the program is meant to flex the brand’s expertise in workplace style. “Banana Republic is committed to supporting people during the significant moments in their lives, and starting a new professional chapter is one of the most important,” the Gap-owned chain says in its announcement of the program. “We are hopeful the ‘Our Duty to You’ program will help give military personnel the extra confidence and success they deserve.”
For the kickoff, January 19 through January 22, military personnel and their families will get 50% off three full-priced items; from January 23rd through the end of the year, they’ll get 15% off. The company is also providing web support, with a microsite that provides workplace styling tips, resume writing tips and links to Gap Inc. career opportunities. <– We think this part is extra cool
And on January 20, eight stores across the country, all close to military bases, are planning special events, where Banana Republic HR specialists will offer interviewing and resume-writing advice. Finally, the chain is encouraging fans to go to its Facebook page and write thank-you notes to service members.
This article originally appeared on MediaPost
Tags: discounts, hiring, HR, military, retail Posted in Chelsea Clements, Just kinda cool, Websites | No Comments »
Friday, January 20th, 2012
 Photo and Card by http://www.etsy.com/shop/HenPenDesigns
Special Delivery, Etsy-style
Last year, Etsy created their Special Delivery project, a day of volunteering aligned with Valentine’s Day where Etsy employees delivered Meals-On-Wheels to home-bound seniors, along with homemade cards. In 2011, they collected of 3,500 cards from all over – Pasadena to Indonesia. Any they’re doing it again this year!
Here are three ways that you too can share some love and companionship this upcoming Valentine’s Day:
1) Create cards and donate them to your local Meals-On-Wheels affiliate (find yours here)
Cards should follow the following rules (according to the experts at Etsy):
- No glitter! This creates food safety issues.
- Please make your cards cheerful by using bright colors. You can decorate cards using paint, crayons, markers, pastels, collage or anything else you can think of.
- Please avoid dark backgrounds and religious symbols.
- Please write clearly in large print and avoid using the abbreviation “V-day.” Please say “Valentine’s Day.”
- You should not give out your address or suggest that the recipients write back to you. Initiating an ongoing correspondence is not appropriate.
- Please make sure that the cards are appropriate for the intended audience. That is to say, pretend it’s for your sweet sweet grandma, not your snarky, angst-ridden teenage brother.
OR
2) Make homemade cards and send them in to Etsy HQ by February 7. Still follow the rules above.
Send them to:
Etsy
Attn: Katie Rose Crosswhite
55 Washington St.
Suite 512
Brooklyn, NY 11201
If you want to be more social in making your cards, join Etsy’s official MeetUp page to find a local branch in your area. MeetUp and make homemade cards!
OR
3) Purchase a handmade card from one of the numerous Etsy vendors that sell amazing creations, and use their for your local efforts or have them shipped to the address above.
Enjoy!
Tags: crafting, etsy, volunteer Posted in Events, Non-profits, Websites | No Comments »
Thursday, January 19th, 2012
Web surfers who log into third-party sites with Facebook Connect spend an average of 50 percent more time on those sites, and view twice as many pages. The biggest increases in time spent and engagement are seen when users leverage social login and interact with our comments plug-in.
The Key Takeaway according to the researchers at Gigya:
Although the majority of users choose Facebook as their preferred identity provider, online businesses should consider providing multiple social login options, as nearly 40% of users prefer Yahoo, Google, Twitter or other identity provider.

Posted in Infographic, Social Media, Websites | No Comments »
Wednesday, December 7th, 2011
We’ve written about subscription services like Hoseanna and Birchbox before, but a new article from the UK’s “Marketing Week” features some other at-home or subscription-based services that are rather nifty! Soon, we may never need to leave our homes, or computers, in order to get gourmet food, deodorant or dog shampoo.
Here are a few of the online or subscription-services you could indulge in if you lived in the UK:
Housebites is a website that is tapping into the demand for good food at home among consumers used to eating out. Diners can log on to the website to order from local chefs who will deliver restaurant-quality food to their door at takeaway prices. Founder Simon Prockter says it was a series of poor takeaway experiences that led him to spot a gap in the market for high-quality, home-delivered food.
Hubbub, delivers from independent local stores such as bakers, fishmongers and delis. Its founder Marisa Leaf was a barrister working long hours, and felt frustrated that the only places open when she needed to shop for food were supermarket chains that she felt didn’t meet her needs. She says that while consumers have a desire to support their local producers, they too are often working long hours so do not have the time to visit the local shops and farmers’ markets.
Luxe Box from Loose Button is essentially Canadian beauty subscription service. Their list of participating brands is very impressive, featuring Chloe, Laura Mercier, Moroccan Oil, Nars and Dermalogica and more.
**I do want to point out that while LuxeBox and GLOSSYBOX are similar to Birchbox, Birchbox is the only subscription-based service I’ve found that ties in e-commerce to their business plan. Birchbox allows their subscribers to order the full-sized version of a product that came in their box at a reduced rate through their website, giving them valuable analytics for ROI and influence.**
GLOSSYBOX is also a beauty-subscription service, but this one is in the UK. They advertise that they promote “high-end, on trend, and specialist niche brands.” Don’t expect to see Laura Mercier or Nars like you would in a LuxeBox. What you can find from GLOSSYBOX is their GLOSSYBOX Men, a quarterly shipment of grooming products to fit the needs on your profile.
BarkBox (Okay I cheated, this one is not out of the UK) works with several small vendors in and around the New York Area including Tribeca’s Charlie Chews, Bag of Bones Barkery in NJ and Acadia Antlers in NJ to fill boxes with carefully selected doggie products and presents- anything from bones and treats to shampoos, leashes and playful new gadgets. To get started, choose whether your pup is of small, medium or large size as each box is tailored to fit accordingly. Currently boxes cost $25 per month and $3 from every box is donated to a local rescue organization.
Tags: birchbox, ecommerce, product, samples, subscription Posted in A Closer Look, Chelsea Clements, Just kinda cool, Websites | No Comments »
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