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Where we post about topics that matter to our company and our industry. Topics that puzzle us and place to share our insights + inspirations. Enjoy, and join the conversation!
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Tarte Creative Marketing helps brands and businesses succeed in engaging their FEMALE target through strategic marketing and advertising execution.
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Tarte has created a proprietary research tool, "sofiie," to assist clients reach their target audience. Sofiie stands for "Sharing Opinions. Forming Insights. Improving Experiences." Sofiie users are all women and take online surveys ranging from Fashion + Beauty to Politics + Religion. Tarte clients have exclusive access to this powerful tool and the insights it provides, both in terms of quick feedback to time sensitive issues as well as long term information gathering. Sofiie will make a difference to your bottom line, and it's only at Tarte.
Tag Archives: apparel
Is It Bad Business To Ask Celebrities To Stop Wearing Your Clothes?
Renee Zellweger is famous for continuously wearing Carolina Herrera on the red carpet. Elle and Dakota Fanning have been wearing Marc Jacobs to most every event they’ve attended over the past year. In an instant, one A-list celebrity can do…
Posted in Branding, Marketing
Tagged Abercrombie & Fitch, apparel, Jersey Shore, MTV, PR, Reality TV, Stock, The Situation, TV
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2009 Holiday Season Sales Expected To Be Flat
42 percent of U.S. consumers expected to spend less this holiday season With the nation seemingly emerging from recession, American consumers remain skittish about spending their money during this upcoming holiday season according to new research from The Nielsen Company. …
Posted in Consumer Habits, Research
Tagged apparel, consumer confidence, consumer spending, economy, Holiday, holiday spending, James Russo, recession, shopping, The Nielsen Company, toys, value
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