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Posts Tagged ‘design’

New Website Launched: Sales Genesis

Wednesday, January 25th, 2012

 

Most recently, we’ve had the great pleasure to complete a website for a new client. Check it out here:

Sales Genesis, a marketing, lead generation and sales firm based here in Cincinnati, came to Tarte with the opportunity to create their online identity, and of course, we were more than happy to oblige.

Sales Genesis helps businesses find new opportunities, drive sales and increase revenue by providing marketing, lead generation, and sales support all in once place. Their sole purpose is to enable their customers to close new business in a fast and effective manner.

Tarte designed a simple, easy to navigate website for Sales Genesis that conveys their purpose through case studies and a thorough service breakdown.

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7 Signs Your Website Calls For A Revamp

Monday, August 1st, 2011

We all know that Internet changes at lightning speed (could be faster) and that means, techniques and technologies we used 3 years ago are obsolete! You should be on your feet and keep up with these changes constantly. Luckily, there are some clear warning signs that tell you that your site needs an update. Here are the “red flags” that will let you know. (Read the full article here)

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The Chipotle Lorem Ipsum Bag

Thursday, July 14th, 2011

Everyone at this office LOVES Chipotle. If there were a location a little closer, we would probably be there a few times each week. Just thinking about their yummy chips and guac is making me want to run out and get some right now!

So, as designers and lovers of clever marketing, when we came across this article on the DesignEnvy blog, I think we all fell a little bit MORE in love with Chipotle.

“Chipotle does a lot of things right. They make great burritos. They let you order from your smartphone. They’re fast. And they also have very memorable merchandising material, especially this bag.

One side of the bag is designed with stream-of-consciousness writing on it: “It’s probably too small for your dreams & aspirations…” But wait… The other side is even more inspiring. They actually had the guts to print lorem ipsum on it!”

Could this be right? Did they really print the copy known as “lorem ipsum” on the side of their bag? OMG – did they make a mistake and forget to change it out to the correct copy before printing? Or – did they do this on purpose? Hmmm….

After a bit of digging around, we did find out that the printing of the lorem ipsum on their bags was NOT an accident. Here is what Chipotle spokesman Chris Arnold said:

“It’s not an accident, no,” says Arnold. “It’s sort of an inside joke. That block of copy is standard issue for people in advertising and design. We thought it would be funny to leave it in and see what sort of reaction it drew.”

Damn – we love it! Sure, there are people out there who think it is silly and pointless and that think Chipotle just wasted great space. We think it is brilliant – and oh so clever. They printed something that got people talking and got people blogging and helped to keep their brand top of mind. Nice job Chipotle! We “got” your inside joke and we think it is super funny!


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Halloween Design

Thursday, October 28th, 2010

Some people think of Halloween as being scary and gory and all about witches and skeletons and creepy spiders. We, here at Tarte, look at it as another holiday that we can find some really creatively designed “stuff”. Below is a collection of everything from cards to carvings to food to interiors that we find fabulous!

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Tarte Advertising welcome’s Amanda Strong to the Team

Monday, May 10th, 2010

As the new kid on the Tarte block, I was tapped to introduce myself!

Hello!ams_photo
My name is Amanda Strong and I am the new Part-Time Designer here at Tarte Advertising!

I graduated from Ohio University’s School of Visual Communications with a degree in Publication Design and Information Graphics. Since graduation I’ve designed newspaper feature fronts, created 3-D environments for a trade show display company, worked as an in-house brand designer for a global optical retailer and also run my own freelance design and photography business on the side.

Born in Indianapolis, Indiana (the ONLY Hoosier in a family of Buckeyes!), I grew up the eldest of two daughters. I am easily won with cuteness and cupcakes, make the best guacamole you’ve ever tasted and hate scary movies. I can be found spending non-design time with my family, running, baking or trolling Etsy for adorable things I can never resist buying.

Today I reside in Loveland with my husband, Chris, our brand-spanking new daughter, Quinn (born Christmas Eve 2009!) and our little dog too, Vinnie.

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