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Where we post about topics that matter to our company and our industry. Topics that puzzle us and place to share our insights + inspirations. Enjoy, and join the conversation!
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Tarte Creative Marketing helps brands and businesses succeed in engaging their FEMALE target through strategic marketing and advertising execution.
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Tarte has created a proprietary research tool, "sofiie," to assist clients reach their target audience. Sofiie stands for "Sharing Opinions. Forming Insights. Improving Experiences." Sofiie users are all women and take online surveys ranging from Fashion + Beauty to Politics + Religion. Tarte clients have exclusive access to this powerful tool and the insights it provides, both in terms of quick feedback to time sensitive issues as well as long term information gathering. Sofiie will make a difference to your bottom line, and it's only at Tarte.
Tag Archives: economy
The Female Advantage
As an agency owned by women, run by women, staffed by women (well you get it…we’re an agency of women at Tarte Creative Marketing) we stop and read them when we see articles about women in advertising and creative roles….
Groupon works – or does it?
Over the past year and a half, a lot of the talk in our office (and at home) has revolved around Groupon. Either someone is commenting on the amazing deal of the day, someone is talking about what Groupon they…
Marketing Never Stops: The Warren Buffett Perspective
The following is from October 24th, 2008 – Angling Trade Interesting article on why you shouldn’t stop marketing even in a recession – from a fishing publication. From KWY News Radio 1060AM Philadelphia: Billionaire, Warren Buffett pumped $5 billion into…
2009 Holiday Season Sales Expected To Be Flat
42 percent of U.S. consumers expected to spend less this holiday season With the nation seemingly emerging from recession, American consumers remain skittish about spending their money during this upcoming holiday season according to new research from The Nielsen Company. …