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Where we post about topics that matter to our company and our industry. Topics that puzzle us and place to share our insights + inspirations. Enjoy, and join the conversation!
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Tarte Creative Marketing helps brands and businesses succeed in engaging their FEMALE target through strategic marketing and advertising execution.
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Tarte has created a proprietary research tool, "sofiie," to assist clients reach their target audience. Sofiie stands for "Sharing Opinions. Forming Insights. Improving Experiences." Sofiie users are all women and take online surveys ranging from Fashion + Beauty to Politics + Religion. Tarte clients have exclusive access to this powerful tool and the insights it provides, both in terms of quick feedback to time sensitive issues as well as long term information gathering. Sofiie will make a difference to your bottom line, and it's only at Tarte.
Tag Archives: fonts
Changes To Marketing & Packaging Sun-Protection Products
Sun Block All-Day Protection Sweat-Proof Water-Proof The jobs of those who market of beauty and sun-protection products have just gotten more difficult. Here’s a blurb from today’s WSJ article called, “The Myths of Daily Sunscreen.” Products must carry a “Drug…
Fluid Typography
Half of our office is made up of designers – people who spend a lot of time focusing on typography. So, when we see things like this, we start acting like little kids in a candy store. You can view…
If Fonts were Dogs
If it isn’t obvious enough from our numerous Facebook “look at our Tarte dogs” postings we’ve had recently – we like dogs around here! This little gem was posted to my Facebook wall this morning and, given our affinity for…
Package It Up
Are you a person who will walk down the aisle of the grocery store, or through the makeup department or around the wine store and purchase something just because of the way it is packaged? If it looks pretty, then…