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Where we post about topics that matter to our company and our industry. Topics that puzzle us and place to share our insights + inspirations. Enjoy, and join the conversation!
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Tarte Creative Marketing helps brands and businesses succeed in engaging their FEMALE target through strategic marketing and advertising execution.
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Tarte has created a proprietary research tool, "sofiie," to assist clients reach their target audience. Sofiie stands for "Sharing Opinions. Forming Insights. Improving Experiences." Sofiie users are all women and take online surveys ranging from Fashion + Beauty to Politics + Religion. Tarte clients have exclusive access to this powerful tool and the insights it provides, both in terms of quick feedback to time sensitive issues as well as long term information gathering. Sofiie will make a difference to your bottom line, and it's only at Tarte.
Tag Archives: shopping
Do you need a Mobile-Friendly website?
More and more people are searching and purchasing from a mobile device. According to some leading internet experts, by 2014, more than half of all internet traffic will come from mobile phones! Whether you are or are not the person…
Posted in Consumer Habits, Research, Websites
Tagged ecommerce, Mobile Device, mobile optimized website, mShopper, phone, shopping
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Women and Marketing: Does our data define us?
I recently came across this article and found it very interesting. It definitely helps solidify some of the ideas we are working on within our new division, sofiie. Good and bad, everyone has habits. Flossing, exercising, online shopping, putting two…
Posted in Consumer Habits, Uncategorized
Tagged buying habits, data, Marketing, research, shopping, spending, women
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Tarte Tells: Our Holiday Shopping Favorites
The Team The Questions What is something you always buy and give a friend or family member for the holidays? What’s your favorite store to shop at during the holiday? The Answers: What is something you always buy and give…