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Where we post about topics that matter to our company and our industry. Topics that puzzle us and place to share our insights + inspirations. Enjoy, and join the conversation!
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Tarte Creative Marketing helps brands and businesses succeed in engaging their FEMALE target through strategic marketing and advertising execution.
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Tarte has created a proprietary research tool, "sofiie," to assist clients reach their target audience. Sofiie stands for "Sharing Opinions. Forming Insights. Improving Experiences." Sofiie users are all women and take online surveys ranging from Fashion + Beauty to Politics + Religion. Tarte clients have exclusive access to this powerful tool and the insights it provides, both in terms of quick feedback to time sensitive issues as well as long term information gathering. Sofiie will make a difference to your bottom line, and it's only at Tarte.
Tag Archives: Social Media
Will you respond when they post on YOUR wall?
Does your business have a Facebook page? Most likely, yes. Do you post to it regularly? Probably. You may even have some sort of plan of when and what to post. Do you monitor the page to make sure no…
Women Want Ice Cream, Men Want Cars: What both sexes yearn for via social media
Social media monitoring company NetBase analyzed a year’s worth of online conversations — 27 billion, to be exact. They parsed English grammar and gender voice in search of phrases like “I want X” and determined that, well, we ALL love…
Get On The Shelf: Walmart Giving Entrepreneurs The Chance Of A Lifetime
How often does a small business owner get the opportunity to get their product on the shelves of Walmart, the world’s largest retailer? Walmart is currently running a contest called “Get On The Shelf,” allowing anyone in the U.S. to…
When Data Doesn’t Tell The Whole Story
According to some recently published data from Insight Strategy Group, users have mixed feeling about brands using social media. It is a place where the majority of users prefer to give a brand feedback, but at the same time, find…
8 Ways to Deal With Upset Customers Using Social Media
Social Media Examiner just released an article about the 10 ways to deal with upset customers. We especially liked 8 of their 10 suggestions and wanted to share them with our readers in case you missed it. The original/full article…